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2021 Survey Report

Conversational AI in Fintech

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About Haptik

Haptik is an artificial intelligence company powering conversational assistants for brands to transform customer experiences. The platform has enabled 100 virtual assistants, reaching close to 100 million devices and processing over 3 billion end customer interactions. Haptik is backed by Reliance Industries, a $100 Billion+ conglomerate, with close to 500 million customers.

About The Survey

Voice and conversational AI interfaces are reducing friction and improving experience across a number of industries including financial services and banking. This report provides critical insights into this sector and includes input from more than 300 global industry leaders and influencers.

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70%

have published a professional skill, action, chatbot, or custom application

38%

view advertising and awareness and the largest challenge their most interested in solving

50%

believe that companies do not need to develop their own custom assistant because major platforms can be leveraged

39%

have their next major initiative launching in the next 6 months